Meghan Markle is reportedly preparing to “relaunch” herself on Instagram – and experts predict she could make a million dollars per post.
The Duchess of Sussex, whose last account with husband Prince Harry, @sussexroyal, had 9.4 million followers before it was deactivated in 2020 when the couple quit being senior Royals, is said to be behind a new account named @meghan.
Its profile image is a picture of pink peonies, reportedly Meghan’s favourite flowers.
A source close to her team confirmed: “Yes, that’s her. Expect an announcement very soon. She’s coming back.”
The account is already followed by several of Meghan’s friends including activist Mandana Dayani, who served as president of Archewell, the Sussexes’ media and philanthropic company, until last December.
A source told The Mail on Sunday: “Everyone in Hollywood is talking about the relaunch being imminent.
“Meghan has never made any secret of wanting to return to Instagram.”
Prior to her 2018 marriage to Harry, Suits actress Meghan’s personal Instagram following stood at more than three million, while tens of thousands of fans signed up for her lifestyle blog The Tig.
Meghan first announced she was planning a return to Instagram in an interview with The Cut last year, telling writer Allison P Davis: “Do you want to know a secret? I’m getting back on Instagram.” The Duchess’s “new” account already has 78,000 followers and experts say it could prove a huge boost to her finances.
Eric Schiffer, a social media expert who advises the stars of reality TV show the Real Housewives of Beverly Hills, said: “I don’t think Meghan coming back to Instagram will surprise anyone.
She has a new talent manager and this is the next logical step.
“I would expect her to quickly become one of the most followed accounts on Instagram. You have celebrities like the Kardashians who can command $1 million and up for a single post promoting a product.
There is no reason Meghan couldn’t be earning those sorts of fees. She has to be careful, as a Duchess, to avoid being seen to be hawking every product under the sun.
She will align with quality brands and companies that are on point with her political and social beliefs.”
Marketing expert Kent Moore, who runs OneEyedSocial and has worked with actors such as Star Trek’s Sir Patrick Stewart, said: “I think she would instantly shoot into the top ten highest paid influencers in the world.
“Her status is unique because she is a celebrity, actress and royalty. Meghan could charge a million dollars per post as an absolute minimum. That would rise quickly if her partnerships achieve global coverage and traction.
“Brands could want to align with her for campaigns over a couple of years, featuring several posts and even personal appearances.”
He said such deals could earn as much as $20 million.
https://news.google.com/rss/articles/CBMiiQFodHRwczovL3d3dy5wZXJ0aG5vdy5jb20uYXUvbmV3cy9yb3lhbC1mYW1pbHkvbWVnaGFuLW1hcmtsZS1wcmVwYXJpbmctdG8tcmVsYXVuY2gtaW5zdGFncmFtLWFjY291bnQtYW5kLWNvdWxkLW1ha2UtMW0tcGVyLXBvc3QtYy0xMTcxNjUwNNIBjQFodHRwczovL3d3dy5wZXJ0aG5vdy5jb20uYXUvbmV3cy9yb3lhbC1mYW1pbHkvbWVnaGFuLW1hcmtsZS1wcmVwYXJpbmctdG8tcmVsYXVuY2gtaW5zdGFncmFtLWFjY291bnQtYW5kLWNvdWxkLW1ha2UtMW0tcGVyLXBvc3QtYy0xMTcxNjUwNC5hbXA?oc=5
2023-08-27 02:47:00Z
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